We are proud to have sponsored last week’s episode of This American Life, part one of a series on Chicago’s Harper High School.
While listeners heard a quick 15 seconds about Everlane, our team spent four entertaining hours writing and rewriting the 37-word spot to perfection.
The kicker: In the end, Ira Glass rewrote the piece himself to better speak to his audience. Now that’s a level of commitment we can get behind.
Thanks for being our editor, Ira.
Photo courtesy of Extra News.
